To push the Goodyear range of new tires, we used the help of local celebrity Kris Fade to create a variety of YouTube content that focused on the joy of being on the road, and Goodyear fit right into the mix. The campaign went viral over the UAE, particularly attracting the Kris Fade fan base, with video hits of over 100K and Facebook reach of over 68K.

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OFFICE 12A-06
DAMAC EXECUTIVE HEIGHTS TECOM
DUBAI, UNITED ARAB EMIRATES T: 971-4-435 7519 Our partner companies:

Equity Advertising FZ LLC

Advertising, Marketing and Events

M3 Productions

Production & Fabrication

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Brand Activations

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